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Marchex Marketing Edge API Developer Documentation

Welcome to the Marchex Marketing Edge developer hub. You'll find comprehensive guides and documentation to help you start working with our API as quickly as possible.

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Call Features

Using Call Features, you can extend the capabilities of your Number Pool by configuring:

  • Call Recording - allows you to manually evaluate if a call can be qualified as a lead, determine which sources deliver the best quality callers or to evaluate service levels and train your sales team.
  • Transcription Services - create a text transcription of your call
    • Keyword Spotting - flag keyword that are mentioned during the call
    • Call Scoring - call algorithms analyze conversations to detect purchase intent and flag calls accordingly
    • Custom Vocabulary - train the transcription algorithm to learn custom terms for a particular business
  • Whisper - play a message to the advertiser receiving the call to gain attribution for generating a lead
  • Call Verify - play the caller a confirmation message to verify that the call should be connected to the advertiser
  • Stop Call - temporarily block calls to an advertiser, while continuing to retain the Tracking Number

Updated 8 months ago

Call Features


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